Analyzing data and putting it to work for you and your business is an essential skill for executives today. But if you are not as fluent as you need to be in data and analytics, you’re not alone. According to The Data Literacy Index from Qlik, just 24 percent of the global workforce feels confident in reading, working with, analyzing, and arguing with data. You can close that competency gap by gaining the skills to transform your organization into a data-driven enterprise.
This is not just about adding to your own professional skill set. Gartner reports that 80 percent of organizational leaders have a goal of initiating a deliberate plan to improve the data literacy of their workforce at large. Position yourself and your company to advance your data literacy and confidently lead a data-driven corporate culture.
Source: The Financial Times 2020
Each module is designed to help you craft the narrative for your company’s data literacy by improving your own data fluency and gaining an understanding of the business value quality data and expert analytics can create for your business.
As Rotman Chair in Artificial Intelligence and Healthcare and Professor of Marketing at University of Toronto’s Rotman School of Management, Avi Goldfarb’s research focuses on the opportunities and challenges of the digital economy. Along with Ajay Agrawal and Joshua Gans, Dr. Goldfarb is the author of The Globe and Mail bestselling book Prediction Machines: The Simple Economics of Artificial Intelligence. He has published more than 70 academic articles in a variety of outlets on the topics of marketing, statistics, law, computing, and economics. This work has been discussed in White House reports, Congressional testimony, European Commission documents, The Economist, The Globe and Mail, the National Post, CBC Radio, National Public Radio, Forbes, Fortune, The Atlantic, The New York Times, the Financial Times, The Wall Street Journal, and elsewhere.
Dr. Goldfarb holds a Ph.D. and M.A. in Economics from Northwestern University and a B.A. in Economics from Queen’s University.
Upon successful completion of the program, you’ll earn a digital certificate of completion from the Rotman School of Management. This program counts toward a Rotman Excellence in Executive Leadership Certificate.Download Brochure
Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Rotman School of Management.